Makeup · Face Makeup
Concealer
Creasing decides whether a concealer succeeds, and it only shows after hours of wear, so first-application coverage tells you almost nothing. Under-eye and blemish coverage have opposite formulation requirements, which is why serious ranges carry both.
Production terms are confirmed directly with the matched manufacturer.
Available directions
Formulation directions this product type can be developed in. Pick one during your request, or ask us to advise during matching.
Liquid
Wand applicator, the most familiar and flexible format.
Balm
Solid pot or stick with higher coverage for blemishes.
Serum
Skincare-loaded fluid for the under-eye area, resisting creasing.
High-cover
Maximum pigment for tattoos, scars and strong discoloration.
Under-eye
Hydrating, flexible formula tuned for thin, mobile skin.
Colour-correcting
Peach, green and lavender to neutralize specific discoloration.
Key ingredient options
Pigment dispersion
Determines coverage per layer, which is what buyers judge concealers on.
Hyaluronic acid
Keeps under-eye formulas flexible so they resist creasing through the day.
Peptide complex
Adds a skincare claim to a product worn on the thinnest facial skin.
What makes it work
- Creasing is the main consumer complaint, so evaluate samples after several hours rather than on application.
- Under-eye and blemish concealers have opposite requirements, which is why many brands run two.
- Colour correctors need only a small shade range but broaden the line meaningfully.
- Shade development runs in-house at Korean color factories. Colour products are quoted per shade, so shade count drives total production volume more than in skincare.
Texture & format
Available as liquid wand, solid balm or serum fluid, tuned for coverage without creasing.
Frequently asked
Should under-eye and blemish concealers be separate products?
Ideally yes. The under-eye needs flexibility and hydration to resist creasing, while blemish coverage needs higher pigment and grip. One product compromises both.
What should be checked in samples?
Wear after several hours, specifically creasing in fine lines and colour oxidation. Coverage on first application is easy to achieve and tells you little.
